- Why Digital Marketing?
- Career in Digital Marketing?
- Things to remember when planning your website/ app
- What is SEO and why is it important for your business?
- What is SEM and why is it important for your business? Will cover:
- Search Ads
- Display Ads
- Shopping Ads
- Video Ads
- App Install Ads
What is Social Media Management & Marketing, Biz. Importance?
Quick Intro to other elements of DM:
- Email marketing/ Drip Campaigns
- Marketing Automation
- DoubleClick for Publishers
- Affiliate Marketing
- Web Analytics
- Content Marketing/ Inbound Marketing
- Marketing Funnels
- FAQ session, and quiz session
An author, entrepreneur, digital marketer, and marketing coach, Adit’s firm – Clicks Technologies provides digital marketing and consultancy services to a wide array of firms and organizations. Adit is also the author of 2 books, which you can find at:
- MARKETING – Tricks of the Trade they won’t teach you at B-schools! (https://www.amazon.in/Marketing-Tricks-Trade-Teach-B-Schools/dp/8129148080/)
- Make Money from Bitcoins FAST! (https://www.amazon.in/Make-Money-Bitcoins-FAST-Exchanges-ebook/dp/B07CN46L9R/)
16th September 2018, 13:00-15:00 hrs.
Rs. 500 per participant
IIM Bangalore campus